Cyber Café Business Plan - 3481 Words

1 Appendix 4: Sample Business Plan CYBER CAFÉ BUSINESS PLAN JEDI CAFÉ 2 TABLE OF CONTENT 1. Executive Summary 3 2. Company Summary 5 3. Services 7 4. Market Analysis 8 5. Marketing Strategy 11 6. Management Summary 13 7. Financial Plan 14 3 1. Executive Summary Jedi Cafà ©, a cyber cafà © located in Happy Valley, Hong Kong Island, offers a perfect spot for the public in social gathering and leisure. It provides customers free access to the Internet as well as an area for to meet together in a casual environment under an economical manner. The business intends to obtain finance from external equity in the amount of USD61,540, for which the application will be for commencing work on shop renovation, equipment purchases,†¦show more content†¦3.3 Technology Jedi Cafà © will invest in high-speed computers to provide its customers with a fast and efficient connection to the Internet. The computers will be reliable and fun to work with. Jedi Cafà © will continue to upgrade and modify the systems to stay with current technologies. 8 4. Market Analysis Jedi Cafà © is facing the opportunity of being the pioneer in the Happy Valley cyber cafà © market. The consistent popularity of coffee, combined with the growing interest in the Internet, has been proven to be a winning concept in other markets and will produce the same results in Happy Valley. 4.1 Market Segmentation Jedi Cafà ©Ã¢â‚¬â„¢s customers can be divided into two groups. The first group is familiar with the Internet and desires a progressive and inviting atmosphere where they can get out of their offices or bedrooms and enjoy a great cup of coffee. The second group is not familiar with the Internet, yet, and is just waiting for the right opportunity to enter the online community. Jedi Cafà ©Ã¢â‚¬â„¢s target market falls anywhere between the ages of 15 and 70. This extremely wide range of ages is due to the fact that both coffee and the Internet appeal to a variety of people. In addition to these two broad categories, Jedi Cafà ©Ã¢â‚¬â„¢s target market can be divided into more specific market segments. The majority of these individuals are students and business people. See the Market Analysis table below for more specifics.Show MoreRelatedSystem Administration, Security, Backup And Security1170 Words   |  5 PagesAdministration, Security, Backup and Security Cyber Cafà © Management was created for management of systems. All cyber cafes basically have the same needs, renting computer systems to their customers and charging them on regular and timely basis. A Cyber Cafà © have computers that customers will used for a certain amount of time and start time will be noted. For security reasons, it is a must to have some details about the customers to protect the business as well as other customers. 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